The Color Pink
We recently introduced our newest Limited Edition color collection! The Color Pink features two new colors, Peony + Rhubarb, and a fan-favorite, Dusk. Our muted rosy hue, Dusk, was originally created in partnership with our friends at Artisaire and now has a permanent home in our pink tones. We’ll be sharing the inspiration behind this newest collection, as well as styling tips you can easily implement in your next styling venture!
Before you begin styling or creating in any medium, take some time to find images that inspire you. This is always our first step before we begin any new color collection or flat-lay styling. Pinterest can be an excellent tool for finding images that will get you headed in the right direction for your next project. Here is our inspiration board we developed while creating Peony, Dusk, and Rhubarb.
Picking a color story can be a daunting task! Fortunately there are a myriad of helpful resources all over the internet. If you’re new to color theory, we suggest starting with one of these tried and true color themes.
Monochromatic
This color theme uses varying tints, tones, and shades of the same color. Check out our full blog post on monochromatic colors here.
Complementary
Complementary tones are visual opposites and create dramatic color stories. Complements form a dynamic color palette by completing the spectrum, which results in achieving visual balance. The complementary color pairings are traditionally acknowledged as red + green, yellow + blue, or orange + violet. Each of these basic hues have hundreds of values in between, making the possibilities endless.
*A hue is the name for pure color, meaning the common color names we all grew up with (think classic rainbow colors). Value is the gradation of a hue from light to dark. For example, pink is a value of the hue red. For more introductory color theory info, check out our Tono Theory blog here.
Analogous
This is a harmonious theme that uses 3 colors next to each other on the color wheel. A great example is the yellow, orange, and coral colors you see in a sunset.
Every stylist should have some essential pieces in their toolbox to assist with any creative problem thrown their way. Here are a few things we always have handy while creating imagery.
Styling Board
First thing’s first, your composition will need a background. There are so many colors and textures, the possibilities are endless! Choose something that you feel will complement what you’re shooting without drawing too much attention. We typically use plain white paper as a backdrop to put all of the focus on our colors and to keep the tones as accurate as possible. Colored paper, wood, stone, patterns, and styling textiles can all make great backgrounds.
Flat Iron or Steamer
If you’re working with ribbon or textiles, we highly recommend having a flat iron or steamer handy. Place either of these on a low setting to get a perfectly smooth texture from our silks. Leaving the ribbons or textiles with some intentional wrinkle is also a perfectly valid way to style! It all depends on your project and preference.
Fabric Scissors
Scissors are an absolute necessity while styling. You’ll need them for everything from cutting ribbon, to customizing styling elements.
Tape
We suggest having some double-sided tape or a tacky putty in your creative toolbox. You never know when an object will have difficulty staying exactly where you’d like. If you're working outside this will also help prevent a gust of wind from shifting your entire composition.
Risers
A riser can be made out of anything small and sturdy you have nearby (we use our scarf slides). This is a perfect tool for placing under specific elements to give them more height and create variation. Having some elements of depth will also create a shadow and give your piece more dimension.
Composition is the placement of individual components that come together to create a singular piece. When arranging your objects, be aware of sizing differences, colors, proximity, and negative space. We find it incredibly helpful to view all of our compositions through a phone screen. This provides a frame for your to look through and a preview of your final image.
After any project it is important to assess your own work. Celebrate and share what you find successful! Observe areas that could use improvement and make notes for your next project. It’s all about learning and becoming the best version of your creative self.
The Color Pink is out now and is available in Ribbons and Wearables! You can check out the latest additions to our pink tones here.
Image Credits
'The Color Pink' Product Shots: Ryan Franklin Chin @ryanfranklintits
Iphone image: Shauntelle Sposto @spostophoto
Inspiration image: Stephanie Williams @thismodernromance, Janelle Wylie @lavendersflowers, The Dreslyn, Loeffler Randall, Annette Masterman